Last updated: August 2025
1. Introduction
ViralScope ("we", "us", "our") operated by Zenon Technologies AG is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your information in compliance with the Swiss Federal Act on Data Protection (nDSG/revDSG) and the EU General Data Protection Regulation (GDPR).
2. Information We Collect
We collect the following information:
Account Information:
- Email address and password
- Contact information
- Payment information (processed securely through Stripe)
Instagram Data (with your explicit consent):
- Account information (username, profile data, follower counts)
- Posts and Reels metadata
- Performance metrics (views, likes, comments, shares, engagement rates)
- Media URLs for analysis (not permanently stored)
Technical Information:
- IP address
- Browser type and device information
- Usage data and cookies
3. How We Use Your Information
We process your data to:
- Provide Instagram analytics and performance tracking
- Analyze content patterns using artificial intelligence
- Generate personalized insights and recommendations
- Calculate viral scores and performance trends
- Process payments and manage subscriptions
- Send service-related communications
- Improve our services
- Comply with legal obligations
4. Legal Basis for Processing
We process your data based on:
- Consent: For Instagram data access and content analysis
- Contract: To provide our services and process payments
- Legitimate interests: For service improvement and security
- Legal obligations: When required by law
5. Data Sharing
We do not sell your personal information. We share data only with:
- Essential service providers (hosting, payment processing, analytics)
- Legal authorities when required by law
- Third parties with your explicit consent
All data processors are contractually bound to protect your data.
6. Data Retention
- Active accounts: Data retained during subscription period
- Cancelled accounts: 30-day retention for reactivation, then deleted
- Legal requirements: Financial records retained as legally required
7. Data Security
We implement appropriate technical and organizational measures including:
- Data encryption at rest and in transit
- Access controls and authentication
- Regular security assessments
- Secure data storage within Switzerland/EU
8. Account Deletion and Data Removal
You can request complete deletion of your account and all associated data through the account deletion feature in your account settings. Here's how the process works:
- Grace Period: After requesting deletion, your account enters a 30-day grace period during which you can cancel the deletion by contacting our support team
- Data Deletion: After the 30-day grace period expires, all your personal data, analytics data, and account information will be permanently deleted from our systems
- Instagram Access: Your Instagram access tokens will expire naturally within 60 days after account deletion, as we stop refreshing them immediately upon deletion request
- Immediate Revocation: You can instantly revoke ViralScope's access to your Instagram account through your Instagram Settings → Apps and Websites
- Expedited Deletion: If you need faster data deletion than the standard 30-day grace period, please contact our support team
Important: During the grace period, your subscription will be cancelled immediately, but your data remains recoverable. After the grace period expires, deletion is permanent and irreversible.
9. Your Rights
Under Swiss nDSG and GDPR, you have the right to:
- Access your personal data
- Rectify incorrect information
- Delete your data ("right to be forgotten")
- Restrict processing
- Data portability (export your data)
- Object to certain processing
- Withdraw consent at any time
To exercise these rights, contact: support@viralscope.io
10. International Data Transfers
Data is primarily stored in Switzerland/EU. Any international transfers are protected by:
- Standard contractual clauses
- Adequacy decisions
- Appropriate safeguards per GDPR Article 46
11. Instagram Platform Compliance
- We comply with Instagram's Platform Policy and API Terms
- Media files are not permanently stored
- You can revoke access through Instagram settings anytime
- Upon revocation, your Instagram data is immediately deleted
12. Cookies
We use essential cookies for:
- Authentication and security
- Saving preferences
- Analytics
You can manage cookies through your browser settings. Disabling cookies may limit functionality.
13. Data Protection Officer
For privacy inquiries or to exercise your rights, contact:
Email: support@viralscope.io
Postal Address:
Zenon Technologies AG
Hinterbergstrasse 16
6312 Steinhausen
Switzerland
14. Supervisory Authority
You have the right to lodge a complaint with:
- Switzerland: Federal Data Protection and Information Commissioner (FDPIC)
- EU: Your local data protection authority
15. Changes to This Policy
We may update this policy periodically. Material changes will be notified via email or platform notification. Continued use after changes constitutes acceptance.
This Privacy Policy is provided in English. In case of any discrepancy between translations, the English version shall prevail.